The Education Programme at London Calling 2007. You heard it here first.
The Education Programme is the beating heart of London Calling. Keynote speeches, head-to-head debate, big ideas, global issues. It’s where ideas are tested and the future is revealed.
For many delegates, this is the main attraction, the big draw, a rare chance to pick the brains of the biggest names and the brightest brains actively shaping music business 2.0. The presence of so many high calibre individuals with such a wide range of expertise is what makes London Calling special. 
The Forum
International music business intelligence publisher Five Eight will manage the conference programme featuring independently-minded speakers chosen for their ability to inform, inspire debate and ignite controversy.
The Forum will cover three main streams:
Brands & Bands
Which brands will influence the New Music Economy the most? Media experts and executives from multinational corporations and smart young operators will reveal the secrets of marketing music to the right people at the right time in the right way.
For full Brands & Bands programme... »
Technology & Innovation
What are the new technologies and how will they affect the way the music industry does business? People operating in the outer reaches of digital technology will cut through the jargon and give it to you hard and straight. Sponsored by Ericsson - the world's leading telecom supplier.
For full Technology & Innovation programme... »
Music Business 2.0
The shape of the music business is changing. From the dynamics of retail, as digital sales continue to rise, to the evolution of the artist contract and the very essence and definition of what we used to call a ‘record label’. The crystal ball is out and the prophets are speaking. Sponsored by Lewis Silkin.
For full Music Business 2.0 programme... »
The Big Interviews
Looking across the key issues driving the future of our industry, we’ve scoured the planet to bring the top-tier of the big players in the music business to London Calling, including:
John Kennedy (IFPI) and Alison Wenham (AIM, IMPALA, WIN) – Modeling the new music economy
Tony Visconti – The creation of timeless music
Patrick Vien, CEO of Warner Music International - the essentials for labels to operate successfully in the 21st Century
Read more about The Big Interviews... »
London Calling's Partner Panels
These deal with specific, business critical issues to send you home with a tool-kit of new ideas and solutions.
Read more about London Calling's Partner Panels... »
The Theatre
A programme of practical “how-to” sessions on business-critical topics geared towards DIY & indies ranging from finance to digital distribution, plus a series of artist marketing case-studies from the managers, labels and agencies who made it happen as well as product presentations and launches.
Read more about The Theatre»
